Collection: Towels & Robes

Fulfilled by our friends at Soak iT Up

Possibly the most sustainable greeting on the planet —Soak iT Up Clards! These eco-friendly greetings not only spread love and cheer but also help you clean up your act, literally.

Each Clard transforms into two clever cleaning cloths that can be used for months. It's like getting a gift that keeps on giving! And with each Clard replacing 3,000 paper towels, you can feel good knowing you're doing your part for the environment.

"You are never too small to make a difference" -Greta Thunberg Clard transforms from a cute greeting to two cleaning cloths! A kind daily reminder to think about our environment and COMPOST.

Wrap-around label does double duty to share sentiment on the front and use information on back:

Yes, ADD WATER! This clever eco-greeting doubles as a cleaning cloth. Wet to remove label, rinse, and clean up. Use for months, launder in dishwasher, microwave to sterilize. Compost when worn. 

Folded Clards are approx 4 ¾ x 5 ½. Blank inside.

Write on with a fabric or permanent marker so your personal message can be enjoyed daily for months. Or use any pen and your message will last only until the recipient wets it. 

Includes custom non-velopes and seals for mailing. Eco-friendly “non-velope” design uses minimal materials and processes compared to traditional envelopes.
Inside non-velope instructions:

You got a Clard! This unique greeting doubles as an eco-friendly
reusable cleaning cloth. Read it, rinse it, and enjoy it for months. Clean up spills, wash dishes, scrub the tub. Compost when worn.

So, what are you waiting for? Spread some love and sustainability with Soak iT Up CLARDS.

U.S. Patent No. 11,027,570

Check out our latest offers!

Fulfilled by our friends at Everneat

🌿 Eco-Friendly & Reusable

🌿 Zero Waste Cleaning

💪 Lasts hundreds of washes

🧽 Professional Grade

☀️ Streak-free Cleaning

🧼 Color-coded to prevent cross-contamination

🧵 Premium microfiber cloth with corner tag to hang dry

Use & Tips

Use your All Purpose Microfiber Cleaning Cloth to wipe any surface in your home:

✔️ Countertops

✔️ Furniture (wood, painted, melamine, outdoor)

✔️ Doors, moldings, baseboards, trims

✔️ Stainless steel, chrome, brass

✔️ Appliances

✔️ Toys

✔️ Car

How it Works:

1️⃣ Fold your microfiber towel in 4 (this will give you 8 cleaning sides)

2️⃣ Pass your dry microfiber over the dusty surface

3️⃣ Enjoy a clean surface!

Care Info

Simple care guide for hundreds of washes:

✅ Machine or hand wash in warm or hot water

✅ Use detergent and rinse with vinegar for better results (no fabric softeners)

✅ Wash with other microfiber cloths, use our color-coded system to prevent cross-contamination. 

✅ Hang dry using our corner label or tumble dry low with other no-lint microfiber cloths  

Details

Includes:

📦 01 All Purpose Premium Microfiber Cloth

More info:

📌 Size: 12"x12" (30cm x 30cm)

📌 Color: Mint Green

📌 Material: 80% Polyester + 20% Polyamide

📌 Weight: 0.9 oz

📌 Edges: 4 Threads Overlock Stitching

Wrap yourself in spa-like comfort at home, and enjoy the benefits of  recycled Turkish cotton after each bath!

Best Quality: flat-woven pestemal takes up less space in your closet and dries quickly. Best of all, it retains its shape and color after continued lounging, bathing and washing so it will be wearable for years to come. Safe for the washing machine. Gets softer and more absorbent with every wash!

Stylish + Versatile: Available in neutral colors, these unisex robes make a perfect gift for him or her. Hygienic and antibacterial, these robes are extremely versatile and can be used for the beach, baths, spas or at the gym.

Order yours today and see why peshtemal has been a staple of the unique and authentic Turkish bathing experience (Hammam) for centuries.

Chilean Design Made in Turkey With Care

Composition: 50% recycled cotton + 50% natural cotton
Weighs: 472 grams (1.04 lbs.)
Color: Light Blue
Size: U

Fulfilled by our friends at Laguna Beach Textile Company

Remarkably convenient, our microfiber beach towels are lightweight and pack up super small. Available in a range of bright, bold colors and oversized for added comfort, their smooth moisture-wicking material makes drying an absolute breeze. Ideal for anyone with an active lifestyle.

• Made of premium microfiber and 250 GSM of cotton
• Material is made of 50% post-consumer recycled plastics
• Dries twice as fast as a regular towel
• Comes with a custom carry case to keep moisture and sand off other items
• Light, compact, and great for travel

Details

• Dimensions: 75" x 35".
• Designed in the United States, made in China.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Machine wash warm, gentle cycle.
• Tumble dry low. Do not iron.
• Do not bleach.

Fulfilled by our friends at Gia Roma

Fulfilled by our friends at Laguna Beach Textile Company

Understated luxury in classic stripes and pleasing hues finished with a playful fringe. The familiar plushness and absorbency of our signature Turkish towel redesigned for your hands. Expertly crafted, long-lasting, and stylish, these towels will add a touch of sophistication to your bathroom and kitchen for countless washes. Also available as a matching bath towel.

• 100% Turkish cotton with hand-tied tassels
• 400 GSM weight—lightweight and quick-drying
• Reverse side is super-soft looped terrycloth for extra-absorbency
  

Details

• Dimensions: 20” x 34”.
• Designed in the United States, made in Turkey.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Machine wash in cold water, gentle cycle with like colors.
• Tumble dry low and remove promptly.
• Do not bleach.

Fulfilled by our friends at Laguna Beach Textile Company

Understated luxury in classic stripes and pleasing hues finished with a playful fringe. Our classically designed Turkish towels are plush, eye-catching, and envy-inspiring. Use these towels for a picture-perfect beach day, or to elevate your everyday bathing ritual with a chic set of inviting colors. Also available as a matching hand towel.

• 100% Turkish cotton with hand-tied tassels
• 400 GSM weight
• Luxuriously oversized
• Reverse side is super-soft looped terrycloth for extra-absorbency

Details

• Dimensions: 70” x 40”.
• Designed in the United States, made in Turkey.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Wash separately before use.
• Machine wash cold, gentle cycle.
• Wash colors separately.
• Tumble dry low.
• Do not bleach.

Fulfilled by our friends at Soak iT Up

The most sustainable greeting on the planet. Send eco-friendly Soak iT Up CLARDS—Greetings that Clean Up—literally. Unique greetings double as reusable cleaning cloths.

1 CLARD = 3,000 paper towels.

"Be present for fleeting wonders" is a sweet greeting with water view. A pretty and serene setting on the front and rows of sturdy evergreen line the back. Clards transform from a sweet greeting to two clever handy sized cleaning cloths!

Wrap-around label does double duty to share sentiment on the front and use information on back:

Yes, ADD WATER! This clever eco-greeting doubles as a cleaning cloth. Wet to remove the label, rinse, and clean up. Use for months, launder in dishwasher, microwave to sterilize. Compost when worn. Learn more at CLARDS.com

Folded Clards are approx 4 ¾ x 5 ½. Blank inside.

Write on with a fabric or permanent marker so your personal message can be enjoyed daily for months. Or use any pen and your message will last only until the recipient wets it. 

Includes custom non-velopes and seals for mailing. Eco-friendly “non-velope” design uses minimal materials and processes compared to traditional envelopes.
Inside non-velope instructions:

You got a CLARD!

This unique greeting doubles as an eco-friendly
reusable cleaning cloth. Read it, rinse it, and enjoy it for months. Clean up spills, wash dishes, scrub the tub. Compost when worn.

Learn more at CLARDS.com

U.S. Patent No. 11,027,570

Fulfilled by our friends at Laguna Beach Textile Company

Our original best-selling product, these classic cabana towels stand out with our thoughtfully styled signature party stripe. Oversized and extra-thick, this fan-favorite is produced with a 5-star resort standard. Perfect for relaxing by the pool or daydreaming by the ocean—wrap yourself in this luxury today.

• 100% premium quality cotton for extra softness and durability
• Weighing in at 630 GSM with added absorbency
• Double the thickness of the average beach towel
• Oversized for maximum coverage and comfort

Details

• Dimensions: 70" x 35".
• Designed in the United States, made in China.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Machine wash in cold water, gentle cycle.
• Tumble dry low.
• Do not bleach.

Fulfilled by our friends at Laguna Beach Textile Company

A stainless modern luxury. Super soft and long-lasting, fight stubborn makeup stains with a set of our 100% premium Supima cotton makeup towels. These plush, perfectly sized towels make the best gift.

• Made of 100% premium, American-grown Supima cotton
• 730 GSM extra-long staple cotton
• Zero-twist cotton fiber for added absorbency
• Set includes 2 makeup towels

Details

• Dimensions: 12" x 12" per towel.
• Set includes 2 makeup towels.
• Designed in the United States, made in Pakistan.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Machine wash in cold water, gentle cycle with like colors.
• Tumble dry low and remove promptly.
• Do not bleach.

Fulfilled by our friends at Laguna Beach Textile Company

Our classic cabana towel meets soft hues and a bold tropical print, making this collection a popular accessory for adventurers and vacationers alike. Whether you make a statement by the pool or on the sand, you can expect our same best-selling, oversized towels with a fresh, new look.

• 100% premium quality cotton for extra softness and durability
• Weighing in at 630 GSM for added absorbency
• Double the thickness of the average beach towel
• Oversized for maximum coverage and comfort
• Reverse side is inverse colors 

Details

• Dimensions: 70" x 35".
• Designed in the United States, made in China.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Machine wash in cold water, gentle cycle.
• Tumble dry low.
• Do not bleach.

Fulfilled by our friends at turkanhome.com

Bodrum Turkish towel is hand-loomed with tassels. It is for those who appreciate true artisan work.  It's 100% cotton and flat woven making it an excellent absorbent towel that is quick to dry.

You can style it like any Turkish towel— wear it over your shoulders as a shawl, drape it on your chair to add style to your living room, or place it at the foot of your bed to jazz up your spread.

Our Turkish towels handcrafted by local artisans, sustainably- made in small batches. They get soaked in cold water for 24 hours and air dried to have soft and plush feeling against the skin. They are made of all-natural fibers free of synthetic dyes and harmful chemicals.

100 % Cotton

Size: 76x40 inches

Machine wash on a gentle cycle in cold or warm water with like colors. Tumble dry low. Treat with care, avoiding high heat or harsh detergents/fabric softeners. Wash before first use.
Made in Turkey

Fulfilled by our friends at Laguna Beach Textile Company

Understated luxury in classic stripes and pleasing hues finished with a playful fringe. Our classically designed Turkish towels are plush, eye-catching, and envy-inspiring. Use these towels for a picture-perfect beach day, or to elevate your everyday bathing ritual with a chic set of inviting colors.

• 100% Turkish cotton with hand-tied tassels
• 400 GSM weight
• Luxuriously oversized
• Reverse side is super-soft looped terrycloth for extra-absorbency

Details

• Dimensions: 70” x 40”.
• Designed in the United States, made in Turkey.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Wash separately before use.
• Machine wash cold, gentle cycle.
• Wash colors separately.
• Tumble dry low.
• Do not bleach.

Fulfilled by our friends at Gia Roma

Fulfilled by our friends at Gia Roma

• Made from 70% Cellulose (Wood Pulp) 30% Cotton
  
• Perfect alternative to sponges & paper towels
• Paperless, Biodegradable, Eco-Friendly
• 3 Designs
• 6 3/4" W x 7 1/2" H

Fulfilled by our friends at Verve Culture

The prize joy of any kitchen, these kitchen linens are tailored from Italian cotton, hand-made by artisans from Firenze, Italy, and feature a tightly-woven Herringbone design—the perfect texture for exceptional durability and ultra-absorption.

Bellissimo Cucina

Oversized and versatile, these artisan-made Italian Kitchen Towels get softer and more absorbent with every wash. Made of soft, sturdy, 100% cotton, these towels stand the test of time and resist shrinking and fading. Unlike loosely woven towels that tend to shed after just a few uses, tight weave designs prevent lint and last actually longer.

Absorbent and leaving little behind, these linens are ideal for drying dishes, hands, and handling hot cookware, as it’s both durable and heat-tolerant. Made in Italy.

Perfect for the kitchen, bathroom, guest towel, or a trendy napkin. It will soon become your favorite towel and hostess gift.

Dimensions & Care

26 x 23''

We recommend machine washing on a gentle or delicate cycle with warm water and non-phosphate soap. Line dry, or tumble dry low and remove promptly. We do not recommend using whiteners as bleaching agents may diminish the brilliance and depth of the colors.

The Baroni Legacy

Way back to 1912, three sisters shared a deep passion for Florentine embroidery and decided to start Baroni fabrics. Known primarily for home linens and embroidered ladies' nightgowns, they opened their first clothing boutique in Florence in 1980. For Baroni, the beauty of simplicity and the importance of using top quality fabrics is where true elegance exists. From Florence, with love.

Shipping & Returns

• Free shipping on orders over $40. Expedited shipping options are available at checkout.
• You can return or exchange full-priced products within 30 days. For the holidays, we are extending the Exchange/Store Credit window to January 15, 2024. Returns for refunds are still within 30 days.
• To obtain a return or exchange label, e-mail bella@verveculture.com Exchanges and returns for store credit are free. If you prefer a refund, there will be a $10.95 shipping and handling fee that will be deducted from your refund.

Fulfilled by our friends at Laguna Beach Textile Company

Hotel-style towels that make bath time extra dreamy. Designed to last, our state-of-the-art weaving technology adds extra absorbency and cloud-like softness. These oversized, super plush towels will upgrade any bathroom—from master to guest room—and make for a perfect housewarming gift or registry item. This set includes 1 bath towel, 1 hand towel, and 1 washcloth.

• Made of 100% premium, American-grown Supima cotton
• 730 GSM extra-long staple cotton
• Zero-twist cotton fiber for added absorbency
• Set includes 1 full-size bath towel, 1 hand towel, and 1 washcloth

Details

• Dimensions: 57" x 30" bath towel, 30" x 20" hand towel, 12" x 12" washcloth.
• Set includes 1 bath towel, 1 hand towel, and 1 washcloth.
• Designed in the United States, made in Pakistan.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Machine wash in cold water, gentle cycle with like colors.
• Tumble dry low and remove promptly.
• Do not bleach.

Fulfilled by our friends at Laguna Beach Textile Company

Take your time drying off with our premier bath towels. Our state-of-the-art weaving technology adds extra absorbency and cloud-like softness. These oversized, super plush towels will upgrade any bathroom—from master to guest room—and are a must-have for any registry.

• Made of 100% premium, American-grown Supima cotton
• 730 GSM extra-long staple cotton
• Zero-twist cotton fiber for added absorbency
• Set includes 2 full-size bath towels

Details

• Dimensions: 57" x 30" per towel.
• Set includes 2 bath towels.
• Designed in the United States, made in Pakistan.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Machine wash in cold water, gentle cycle with like colors.
• Tumble dry low and remove promptly.
• Do not bleach.

Fulfilled by our friends at Laguna Beach Textile Company

Remarkably convenient, our microfiber beach towels are lightweight and pack up super small. Available in a range of bright, bold colors and oversized for added comfort, their smooth moisture-wicking material makes drying an absolute breeze. Ideal for anyone with an active lifestyle.

• Made of premium microfiber and 250 GSM of cotton
• Material is made of 50% post-consumer recycled plastics
• Dries twice as fast as a regular towel
• Comes with a custom carry case to keep moisture and sand off other items
• Light, compact, and great for travel

Details

• Dimensions: 75" x 35".
• Designed in the United States, made in China.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Machine wash warm, gentle cycle.
• Tumble dry low. Do not iron.
• Do not bleach.

Fulfilled by our friends at Laguna Beach Textile Company

These classic cabana towels stand out with our thoughtfully styled, signature party stripe. Oversized and extra-thick, this fan-favorite is produced with a 5-star resort standard. Perfect for relaxing by the pool or daydreaming by the ocean—wrap yourself in this luxury today.

• 100% premium quality cotton for extra softness and durability
• Weighing in at 630 GSM with added absorbency
• Double the thickness of the average beach towel
• Oversized for maximum coverage and comfort

Details

• Dimensions: 70" x 35".
• Designed in the United States, made in China.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Machine wash in cold water, gentle cycle.
• Tumble dry low.
• Do not bleach.

Fulfilled by our friends at Laguna Beach Textile Company

Remarkably convenient, our microfiber beach towels are lightweight and pack up super small. Available in a range of bright, bold colors and oversized for added comfort, their smooth moisture-wicking material makes drying an absolute breeze. Ideal for anyone with an active lifestyle.

• Made of premium microfiber and 250 GSM of cotton
• Material is made of 50% post-consumer recycled plastics
• Dries twice as fast as a regular towel
• Comes with a custom carry case to keep moisture and sand off other items
• Light, compact, and great for travel

Details

• Dimensions: 75" x 35".
• Designed in the United States, made in China.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Machine wash warm, gentle cycle.
• Tumble dry low. Do not iron.
• Do not bleach.

Fulfilled by our friends at Laguna Beach Textile Company

Understated luxury in classic stripes and pleasing hues finished with a playful fringe. Our classically designed Turkish towels are plush, eye-catching, and envy-inspiring. Use these towels for a picture-perfect beach day, or to elevate your everyday bathing ritual with a chic set of inviting colors.

• 100% Turkish cotton with hand-tied tassels
• 400 GSM weight
• Luxuriously oversized
• Reverse side is super-soft looped terrycloth for extra-absorbency

Details

• Dimensions: 70” x 40”.
• Designed in the United States, made in Turkey.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Wash separately before use.
• Machine wash cold, gentle cycle.
• Wash colors separately.
• Tumble dry low.
• Do not bleach.

Fulfilled by our friends at Laguna Beach Textile Company

Understated luxury in classic stripes and pleasing hues finished with a playful fringe. The familiar plushness and absorbency of our signature Turkish towel redesigned for your hands. Expertly crafted, long-lasting, and stylish, these towels will add a touch of sophistication to your bathroom and kitchen for countless washes. Also available as a matching bath towel. 

• 100% Turkish cotton with hand-tied tassels
• 400 GSM weight—lightweight and quick-drying
• Reverse side is super-soft looped terrycloth for extra-absorbency
  

Details

• Dimensions: 20” x 34”.
• Designed in the United States, made in Turkey.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Machine wash in cold water, gentle cycle with like colors.
• Tumble dry low and remove promptly.
• Do not bleach.

Fulfilled by our friends at Laguna Beach Textile Company

Understated luxury in classic stripes and pleasing hues finished with a playful fringe. Our classically designed Turkish towels are plush, eye-catching, and envy-inspiring. Use these towels for a picture-perfect beach day, or to elevate your everyday bathing ritual with a chic set of inviting colors. Also available as a matching hand towel.

• 100% Turkish cotton with hand-tied tassels
• 400 GSM weight
• Luxuriously oversized
• Reverse side is super-soft looped terrycloth for extra-absorbency

Details

• Dimensions: 70” x 40”.
• Designed in the United States, made in Turkey.
• Giving Back: For every 10 Laguna Beach Textile Co. products sold, 1 acre of rainforest is saved from deforestation.

Care

• Wash separately before use.
• Machine wash cold, gentle cycle.
• Wash colors separately.
• Tumble dry low.
• Do not bleach.